Alex Caraco, CEO of Coldwell Banker Australia; together with his formidable team, are driving CB Australia’s aggressive expansion of the Australian Master Franchise which will clear the way for opening of a further 15 offices of Coldwell Banker® in Australia in 2010.
Alex has announced the strategic relationship with Berwicks (BBC Digital) Group and the Canon Systems as the preferred supplier for Coldwell Banker Australia and their franchisees.
The Coldwell Banker® Real Estate Franchise commenced operation in Australia in January 2002 and has 25 offices in four States with a staff of 300 and an annual real estate turnover in excess of AUD$1 billion.
Coldwell Banker has 3600 offices in 51 countries and has been a premier, full-service real estate provider since 1906. In 2008, Franchise Times magazine’s prestigious Top 200 issue ranked Coldwell Banker No 1 in real estate for the ninth straight year.
“Presentation is the most important aspect in Real Estate whether it’s the physical presentation of a property, or the way that property is displayed photographically” explained Mr Caraco,
“Coldwell Banker through the Berwicks Group and Canon Systems will offer their clients the highest quality colour marketing collateral available today”, our goal is to provide the Coldwell Banker client with a consistency of quality second to none and the highest quality window cards, hand outs and other direct mail, ensuring the greatest return for their marketing investment, furthermore we needed a supplier with a National footprint and the Berwicks Group fulfill this requirement”.
“We want our franchisees and their clients to have personalised marketing, such as colour booklets professionally produced in house with photos, pricing, and pertinent information included using the Canon systems”
“Berwicks are also assisting with our National Client Database Solution and are currently in the consultation process with Corporate Head office in Sydney to provide a solution for this”.
“I have no hesitation in recommending the Berwicks Group and the Canon Solution as second to none in today’s market”
Alex Caraco (CEO Coldwell Banker Australia)
